Brand // Tigg’s - Perfect Match
Project // Positioning, brand and packaging design for a range of dressings, marinades and sauces
Brief // Communicate the product diversity and create a fun story and point of difference for the brand
Solution // Dating for all dishes - positioning Tigg’s as the perfect match for all sorts of foods! We paired approachable, foodie branding with bright, colourful packs and a cheeky tone of voice
Launched Autumn 2016
"We were recommended Hurricane as the best of the bunch, so we thought we would pop along for a meeting (and delicious lunch). Within minutes we began to understand that they offered more than anyone we had met previously in terms of knowledge and ways to make every part of your brand work for you. So chuffed with how the brief turned out, and it’s the icing on the cake that they are a great bunch of people. We are proud to include them as part of our Team Tigg family!"
Jacob James / Executive Grandson at Tigg It Up!