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Rosie’s Pig
A new lick of paint!
Initially it was clear that the Rosie’s Pig brand had lost itself to dominating quirky variant names which was confusing to consumers as all key communication was missed. So, our first step was to evolve the brand and bring it back into focus.
We shifted the attention from vehicle parts to one of brand and flavour. Now, Rosie’s Pig quality cider and modern heritage values are drawn from the brand whereas the flavour cues come from the use of illustrations and bold colours not forgetting the fun and energy that comes from these ciders – hence the comic/pop art styling.
To hear more about our work with Westons or any other brands we have worked with please get in touch.
